New Launch! Fluidifeel™ Easy: Natural Emulsifier for Easy Stabilization of Ultra Fluid Formulationse

August 16, 2018

What’s in a name? Could an emulsifier by any other name ever be so EASY? Between work, school, friends, and leading active lives, everyone’s busy, and everyone’s stressed. Convenience has become a top commodity. The obvious answer: skincare to-go. With the increase in these on-the-go product types, like wipes and sprays, one challenge for formulators is stabilizing fluid and ultra-fluid emulsions. K-beauty has also sparked an interest in different types of emulsions, like mists to moisturize throughout the day, and sheet masks. To answer these trends, SEPPIC has launched a new, natural, cold-processable emulsifier: FLUIDIFEEL™ EASY.

FLUID Textures

FLUIDIFEEL™ EASY can stabilize fluid emulsions, even at only ~300 mPa.s (See our Sublime Skin Wipe, formula EU07381 )! This emulsifier has been tested with esters, silicones, vegetable oils, and alkanes at 1% and 3% in the formulation, offering flexibility to formulate with any type of oil phase. With low yield stress, FLUIDIFEEL™ EASY can be used in sprayable emulsions as well.

Lightweight FEEL

FLUIDIFEEL™ EASY creates a very white and shiny emulsion. The user will experience emollience during application, and a light, barely-there afterfeel with no stickiness - perfect for the needs of wipes and sprays.

EASY Peasy!

FLUIDIFEEL™ EASY can be used at room temperature or in hot process. If used in cold process, it can help save time and energy. FLUIDIFEEL™ EASY can be thickened to use in creams as well - just combine with a electrolyte-resistant thickening polymer. Versus other cold-process emulsifiers on the market, FLUIDIFEEL™ EASY is stronger - have faith in your emulsifier!

Ingredient Information

INCI: Lauryl Glucoside & Myristyl Glucoside & Polyglyceryl-6 Laurate
Use level: 1-3%
Vegetable Origin: COSMOS certified
Non ionic

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